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etnies is primarily a maker of footwear with its roots skateboarding, but in more recent years etnies has also created shoes and clothing ostensibly for snowboarders, BMX and motocross riders as well as surfers.
Started in France in 1986, the brand's original name was Etnics, derived from the word "ethnic", a nod to the skateboarding sub-culture. It was later renamed etnies due to legal issues. In 1989, Pierre André took charge of the company, making it the first skateboard shoe company owned by a professional skateboarder.
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